PJS New York
The visual diary of Perry J. Straus.
Sunday, December 11, 2011
Brand/Logo Evolution.
The image above is one of the earlier drafts during my logo development... I was inspired by the navaho rug in my room and its geometric nature... I wanted to have a modern yet classic eponymous logo to represent my future lifestyle brand... The first edition of the logo I concluded after asking several of my friends needed to be made more legible. Although I do like the idea of having a hybrid symbol/words logo I also understood the necessity of establishing brand recognition so.... below is what I ended up with.
I am still not fully satisfied with this logo however I do believe that it has evolved and come along way from the first one... It is more legible while still retaining its abstractness. I also chose to include one of my sketches... They are more artistically rendered than most fashion sketches... something that my company strives for is to bridge the gap between art and design. I don't want to just create clothes but more so art. The pattern in the sweater was taken from one of my textile samples!
Wednesday, November 30, 2011
More Logo inspiration.
The first image is of the rug in my room. The second, a dutch delft tile.
I want to combine elements of each into my logo.
I like the blue and white of the delft tile. I like the geometric shapes in the rug.
Hmmmmm.
Tuesday, November 29, 2011
Ethereal Spring Fabrications.
For my current collection I hand dyed these silk samples. The theme for the collection is "Ethereal Spring." I chose to use a double faced silk charmeuse, because of its high luster and light weight. Unfortunately these samples did not turn out exactly as I had hoped, but they are still none the less beautiful. I plan on doing some more samples on a cotton fabric instead. While the silk in itself is ethereal, its luster actually fades/over powers the color! I am wanting to create more of a contrast.
The "patterns" are supposed to represent rainfall. I achieved the raindrop effect by sprinkling the dye directly on the fabric as opposed to premixing it!
Monday, November 28, 2011
The beauty of Texas.
While most people perceive Texas as being a rough state, it does have a delicate side. On my trip home, I was really lucky to get to visit Gallagher ranch. An old family acquaintance's property, the ranch is a Texas jewel. I took this photos of the old spanish tiled sink inside one of the bathrooms. The hacienda dates back to before the Alamo! The color and patterns are so delicate and simple. Not to mention I love the brass faucet! I'm in the process of developing a logo for one of my classes of which I would like to channel the style of these tiles into!
This set of tiles was found in my friends backyard! I love how they aged! The shape in the center reminds me of an old honorary medal.
I like the colors used in both sets of tiles a lot! The mint green, light blue, and navy are among some of my favorite colors.
Home Sweet Home.
On my trip home this thanksgiving, I was able to admire one of the object my mother brought back from her recent adventure to southeast Asia.
She acquired the bowl in Hoi An-- an ancient Vietnamese port town!
I want to be amongst the dragons!
Batik!
I made this batik pattern in my textiles class. It has changed the direction of my collection quite drastically.
I plan to do more batik-like fabrics for my collection but on silk.
The batik method envolves using wax to protect certain parts of the fabric from the dye!
In the example above, I just dripped the wax carelessly all over the fabric however it can be applied more purposefully.
Beautiful Decay.
I came across this decaying ceiling while trekking through the subway...
I find it so beautiful how nature can take as mundane an object as a ceiling and turn it into something so beautiful. While age is something we quite often despise and try to avoid, in many cases age itself is the reason an object holds such beauty. Do you think antiques would hold as much beauty if they held no age?
Even more interesting is our human obsession with timeless pieces! What makes a garment timeless? We as designers often seek to create timeless designs yet at the same time hold an even higher awe for things that are precisely the opposite, dated.
Time is such an interesting component of design. I wonder how I can apply time to my clothing designs?
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